Allentown, Pa. — A wine label series created by Keenan-Nagle Advertising for a California vintner has been named a winner in the 2015 American Package Design Awards sponsored by Graphic Design USA magazine.

The Lehigh Valley, Pa. marketing and design firm delivered the award-winning work for Lotierzo Family Vineyards of Paso Robles, Calif.

Keenan-Nagle created the branding elements–logo brand, varietal visual coding system, labeling and capsule–for each of the Lotierzo offerings: Zinfandel, Syrah, Cabernet and Nebbiolo.

For more than five decades, Graphic Design USA has hosted design competitions that spotlight excellence and opportunity for creative professionals.  About 2,000 entries were submitted for the 2015 packaging competition which celebrates “well-designed graphics and the power of design to advance the brand promise and forge an emotional connection with the buyer,” according to Rachel Goldberg, Awards Director, Graphic Design USA.

Keenan-Nagle Advertising is located at 1301 South 12th Street, Allentown. For more information: http://www.keenannagle.com/.

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Keenan-Nagle is a full-service strategic marketing, creative services and web development firm in operation since 1954. Led by Michael C. Keenan and staffed by 13 full-time professionals, Keenan-Nagle specializes in the essential disciplines required to support clients with effective marketing in today’s competitive media environment.