BETHLEHEM, Pa. (March 23, 2018) — SWBR, Inc., a Lehigh Valley-based advertising, marketing and PR agency, was recognized recently for marketing excellence with three Silver American Advertising Awards (ADDYs) from the American Advertising Federation of the Greater Lehigh Valley (AAFGLV).
The ADDYs are the nation’s largest and most competitive ad creative contest, conducted annually and attracting more than 40,000 entries every year. The three-tiered national competition recognizes the best forms of advertising from media of all types throughout the nation.
The AAF-GLV panel selected SWBR as Silver ADDY winners in three categories:
- Campaign for Arrow Fastener of Saddle Brook, New Jersey (“10 Weeks of Awesome” sweepstakes)
- Copywriting for Peoples Security Bank & Trust of Scranton, Pa. (print, digital and billboard)
- Internet Commercial Campaign for ITW Paslode of Glenview, Ill. (21º framing nailer video ads on Facebook and Twitter)
“It’s an honor to see our team’s hard work, strategic prowess and creative excellence recognized through such a prestigious award,” said Scott Friedman, SWBR President & COO. “We strive to elevate our clients’ brands every day, and we view these awards as validation of our efforts.”
SWBR partnered with Peer Pressure Creative of Bethlehem, Pa., on Arrow, and Digital Feast, Inc., of Allentown, Pa., on Paslode.
About SWBR, Inc.
Located in Pennsylvania’s Lehigh Valley and headquartered in Bethlehem, SWBR is an advertising, marketing and public relations agency with nearly 50 years of experience in B2B and B2C. The agency’s client roster includes St. Luke’s University Health Network, DeSales University, DECRA Roofing Systems, BuildClean, Christie Medical Holdings, NPI/Medical, Arrow Fastener, Peoples Security Bank & Trust, AST Bearings, First Priority Bank, BDP International, Daido Metal and more. Info: www.swbrinc.com
Information Provided By:
MIKE WALBERT
Director, Communications
mike.walbert@swbrinc.com
610.866.0611 ext. 268
3865 Adler Place, Bethlehem, PA 18017
swbrinc.com
