In The Valley, Press Release

Kids Will Get Revved Up Seeing Live NASCAR Pit Crew Demonstrations and Testing Their Own Pit Crew Abilities During Free Outdoor Event at Crayola Experience Easton Aug. 10


Start Your Engines!

Kids Will Get Revved Up Seeing Live NASCAR Pit Crew Demonstrations with Ross Chastain’s #1 Car and Testing Their Own

Pit Crew Abilities During Free Outdoor Event Kicking Off Raceway-Themed Takeover at Crayola Experience Easton 

The Crayola Experience-Kubota auto racing-themed takeover pulls up to the starting line in downtown Easton, Pa., this week with the tractor corporation’s iconic orange equipment, Kubota-branded racecars, and colorful Kubota-inspired activities.

FREE, ONE-DAY-ONLY Outdoor Event (open to the public)

Thursday, Aug. 10, 9 a.m. to 1 p.m.         

Kubota Raceway Makeover kicks off with a free, outdoor public event at Crayola Experience Easton where, among other things, kids will be able to:

  • See live pit crew demonstrations from Kubota’s NASCAR partner Trackhouse Racing with Ross Chastain’s #1 car (10 a.m. to noon)
  • Snap photos with a REAL NASCAR race car and Kubota tractor
  • Test their speed with a pit stop simulated tire changing challenge
  • Transport tires around a track on kid-sized Kubota tractors
  • Color on a REAL Kubota tractor and 5-ft high coloring pages

‘Kubota Raceway Makeover’ Takeover

Opens at 10 a.m., Thursday, Aug. 10 and runs through Sept. 5 

Kubota equipment is transforming the Crayola family attraction to inspire kids to creatively bring to life the colorful community of Crayonville. The limited-time event will put kids (and kids at heart) in the driver’s seat of dozens of hands-on activities as they ready the fictional town for its new raceway.

Inside the Crayola Experience kids will participate in a pit crew tire change challenge, get behind the wheel of a virtual Kubota tractor in a simulator game, race Kubota toy cars customized with Crayola accessories, climb into REAL Kubota equipment, record their own racing broadcast at the Channel 64 Newscast, take photos with kid-sized Kubota-branded race cars and trucks, and more.

“Through collaborations such as our partnership with Kubota, we are able to create exciting and engaging experiences that showcase real-life applications of how imagination and creativity are at the core of everything we,” said Warren Schorr, Senior Vice President Business Development, Global Licensing, & Experiences.

The limited-time, kid-powered experience is included in the price of admission. For more information, visit CrayolaExperience.com/Kubota.

 

Information provided to TVL by:
Constance Walker
Crayola Experience