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Bethlehem, Pa. – May 17 – AJ Suero has joined PBS39 and 91.3 WVLR as Director, Communications. Suero brings to the team more than 20 years of experience as a media consultant and digital content designer with specific expertise in crisis communications, corporate branding, community relations, writing and editing, video production, digital media strategy and planning as well as strategic partnerships.
“AJ brings to our organization a broad-base of skills, experience and success across the marketing communications spectrum,” said Ron Ticho, Chief Marketing and Communications Officer at PBS39 and 91.3 WLVR. “He’s also been entrenched in our community and we are excited to have him as part of our team.”
“I am thrilled to start working with our integrated marketing team here at PBS39 and 91.3 WLVR. Nonprofit work has always been my passion and I’m so fortunate to be able to continue work that inspires and educates and most importantly informs this region,” said Suero.
Suero previously served as the Regional Communications Manager at the American Red Cross, where he supported both local and national disaster response efforts. In this new role, he will lead the organization’s communications strategy development and execution.
About PBS39
The Lehigh Valley’s public television station, PBS39 offers local, national, and international programming that informs, educates, and entertains while serving as a catalyst for civic engagement. Channels include PBS39, PBS39 Extra, Create TV, WORLD Channel and France 24. Licensed in Allentown, Pennsylvania, PBS39 is part of Lehigh Valley Public Media, a community-owned public media organization serving Eastern Pennsylvania and Western New Jersey.
About 91.3 WLVR
91.3 WLVR is a full-service NPR news and information public radio station serving Pennsylvania’s Lehigh Valley. 91.3 WLVR offers local, national and international news coverage including programming from NPR, BBC World Service, American Public Media Group and PRX. Licensed to Lehigh University, in Bethlehem, PA, 91.3 WLVR is a partnership between the university and Lehigh Valley Public Media, a community-owned public media organization serving Eastern Pennsylvania and Western New Jersey.
Information provided to TVL by:
Victoria Scialfa
Marketing and Public Relations Manager
Lehigh Valley Public Media